NZ Trades + Manufacturing Closes 12 Aug
Live · Thursday 13 August · 12:00 noon NZT

You had your best year ever. So where's the money?

A live 90-minute working session for Kiwi trade and manufacturing owners to find the cash already leaking from their business.

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Save My Seat · NZ$347All 10 guides sent the moment you book

5.0 ★ from 141 Google reviews · Covered by the Friday Guarantee

A kitchen table at 9:40pm, laptop open on a quote

9:40pm. The kids are asleep. You're doing the quote you should have done at four.

★★★★★
5.0 · 141 Google reviews
#1
Best Workplace, NZ
200t
a day, his own factory
$150M+
revenue generated

A few of the businesses Bernard works with

8 weeks > a 6-month program James, manufacturing business owner
I know I've got more out of this program in the first 8 weeks than I did out of that whole 6-month system.
JamesManufacturing owner · previously in Dan Martell's program
The strongest comparison

More useful in 8 weeks than a six-month program.

James had already invested in Dan Martell's Buy Back Your Time program. His verdict was that Bernard's work delivered more practical value in the first eight weeks than that entire six-month system.

Dan teaches owners to buy back their time. Bernard applies that outcome to people who price jobs, manage a factory floor and carry the risk when a winning quote loses money.

Let's start where you actually are

It's 9:40 on a Tuesday night.

The house is quiet. The kids went down two hours ago. You're at the kitchen table with the laptop open on a quote you meant to finish at four - except at four you were on the phone to a supplier, and before that you were on the floor covering for a bloke who didn't show.

You'll be up again at half five. You know roughly how tomorrow goes, because it's how today went, and yesterday.

The shed is full. The team is flat out. You've quoted more work this year than you have in your life. So why is there nothing in the bank?

A stack of overdue invoices on a workshop desk

You're not bad at this.
You're flying blind.

You know your turnover to the dollar. Ask most owners what an hour of their team's labour actually returns and you get a shrug - because nobody has ever shown them.

So you manage the only thing you can see: how busy everyone looks. And busy feels like winning right up until the GST bill lands.

Busy is not the same as profitable. Most of the money you lost last year, you lost on jobs you were proud to win.

Be honest for thirty seconds

How many of these are true this week?

You've quoted a job this month you already suspect will lose money
You dropped your price to win work you were going to win anyway
You answered the same question from your team three times today
You're the only one who can price a job properly
You did paperwork after dinner more nights than you didn't
A customer owes you money and you haven't chased it
You've thought "we're busy, so we must be doing alright"
You couldn't say which of your jobs makes the most per hour

Three or more and there is money sitting in your business you haven't been shown yet. That is not a criticism - it's the whole reason the 13th exists.

A workshop whiteboard covered in handwritten jobs
An empty workshop yard at night, one ute left
The part nobody says out loud

Doing nothing
isn't free.

It feels free. That's what makes it dangerous. Another year of the same is not a neutral choice - it has a price, and you're already paying it.

$135,000

What two unfixed numbers cost a $1.5M shop, every year. Not once. Every year you leave them alone.

And the bit that doesn't show up in the accounts: another twelve months of Saturdays, another year of being the only one who can do it, and a business that still can't run a week without you standing in it.

Most owners don't fail because the work dried up.
They fail in their busiest year - because nobody ever showed them the numbers.

Bernard has a name for it

The small business prison

He's been saying it for years, because he lived in it. Most owners recognise the left-hand column immediately.

Work boots by the back door before dawn

Boots by the door at half five. Again.

The prison

  • You're the bottleneck - nothing moves without you
  • The team can't run a day on their own
  • Long hours, and the weekend went years ago
  • Costs keep climbing, profit keeps shrinking
  • Best year on record. No cash to show for it
  • Forever stuck delivering the work you sold

The way out

  • A team of owners, not a team of doers
  • The floor runs a full day without you on it
  • Your hours cut in half
  • The same jobs returning twice the profit
  • Money in the bank at month end, on purpose
  • You working on the business, not buried in it
What we actually do on the day

Two numbers are quietly costing you $135,000 a year

Here's the arithmetic on a $1.5M shop - six on the tools, 30% margin. On the day, you run your own.

Leak #1 - the discount habit
+$75,000

Recovered by stopping a 5% discount.

At a 20% margin, a 10% discount means you must double your sales just to stand still. A 15% discount means tripling them. Most owners have never seen that table.

Leak #2 - the price you won't raise
+$60,000

From a 4% price rise.

At a 20% margin you can raise your price 4%, lose one customer in six, and still be no worse off. We'll show you the table - and the exact words for when they push back.

Two levers. Same customers, same jobs.
+$135,000

Against a NZ$347 seat. That's the whole argument - and every number in it is Bernard's own arithmetic.

Real owners · real numbers

He's already done this for 1,000+ of them

Click any of them. These are unedited interviews, not written testimonials.

Results vary by business. These are individual outcomes, not a promise of what yours will be.

Bernard Powell with his team on the factory floor

Bernard on the floor with his team. Not a stock photo.

Who's running it

He's not a coach who read a book about manufacturing.

Bernard Powell left school at 16 and sold azaleas to supermarkets over a landline and a fax machine. Eight years later he'd built Premier Brick into the largest brick manufacturer in New Zealand - from zero, against Australian incumbents a century old.

Two hundred tonnes a day. Seventy-five staff. Judged New Zealand's number one workplace - in a factory, against office businesses - with a 98% engagement score.

He has quoted the jobs, chased the debtors, and had the conversation where a customer says someone else is cheaper. That's why this is worth ninety minutes of a working day.

200t
produced per day
#1
Best Workplace NZ - in a factory
98%
employee engagement
AME
global lean tour host
Thursday 13 August · 12:00 noon · 90 minutes

You won't be watching a webinar.
You'll be doing the work.

Bring four numbers. Leave knowing exactly where your money is going.

12:00
The number nobody shows you Why a 15% discount means tripling your sales just to stand still.
12:07
Who's talking, and why it matters Two hundred tonnes a day, seventy-five staff, a real factory floor.
12:14
The Reveal - your own hourly, live You work out what an hour of your team's labour returns. Then you find out what good looks like.
12:32
Lever one - what you gave away last year The discount table, run against your own figures.
12:47
Lever two - the courage table Exactly how far you can raise your price, and how to say it.
1:00
The live teardown One volunteer's real numbers, on screen, pulled apart in front of the room. Unrehearsed. It is the most useful ninety seconds most owners ever get, and it is not on the replay. One business only - put your hand up when you book.
1:25
Open questions - Bernard stays till the last one Anything you want, on the record.
Yours the moment you book

The Profit Recovery Vault

Ten guides. Not theory - tools, with the arithmetic worked and a blank column for your own numbers. They land in your inbox within a minute of booking, so you have them well before the 13th.

Ten Profit Recovery Vault guides rising out of a steel vault

All ten land in your inbox the minute you book.

Everything a seat includes

Here's the lot

The live 90-minute teardown, 13 August
You leave holding your own GP$ per labour hour
Included
The Profit Recovery Vault - all 10 tools, within a minute
The arithmetic worked, and a blank column for your figures
Included
The Monday Morning Script
The exact words for the first price conversation after
Included
15 days of Classroom + the daily Golden Hour
Pro-rata of the published $2,700 / 6-month membership
$225
Two live Power ½ Hours with Bernard
Normally inside the $5,500 Premium tier
Included

Those are Premier Business Academy's real published prices, pro-rated. We'd rather show you the arithmetic than a number you can't check.

What the two levers return

Rivet & Co - a $1.5M shop, six on the tools, 30% GP. Not a case study. A worked example, so you can check every line.

Stop the habitual 5% discount+$75,000
Raise price 4%+$60,000
Two levers. Same customers, same jobs.+$135,000

Page 2 of every guide is blank so you can run your own. Your number will be your own - bigger if you turn over more, smaller if you turn over less.

NZ$347

One payment. Everything above. Nothing physical to wait for - the guides are in your inbox within a minute.

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Save My Seat - NZ$347Covered by the Friday Guarantee

Doors close Wednesday 12 August, or when the room is full.

Two guarantees, not one

Find more than you paid,
or don't pay.

Come on the 13th and do the work. If by that Friday you haven't found more money sitting in your own numbers than this cost you - email us and we'll refund every cent. You keep all ten guides.

And before that one even applies: if the first twenty minutes aren't worth your time, say so and we refund you on the spot. No form, no reason, no conversation about it.

We can write that because the first exercise is finding the money. If it isn't there, we haven't done our job.

Still deciding?

A few more, in their own words

Before you ask

Fair questions

I'm flat out. Why would I give up ninety minutes?

Because being flat out is the symptom, not the cause. Every owner we meet is busy - that has never been the constraint. The constraint is that nobody has shown you what an hour of your team's labour actually returns, so there's no way to manage it. Ninety minutes at lunchtime, once, to find that out is not a big ask against what it's costing you.

Is this just a sales pitch for coaching?

There's an offer at the end - we'd be lying if we said otherwise, and you'd spot it anyway. But you'll have all ten guides before you turn up, you'll have your own hourly by the end, and you'll have both levers whether you ever speak to us again. If the free part isn't worth more than NZ$347, the guarantee is right there.

My business is different.

On the specifics you're right - a joinery shop isn't a fabrication shop. But gross profit dollars per labour hour works identically in both, because both sell hours. If you sell your team's time, the arithmetic applies. Bernard runs this with electrical contractors, civil construction, trailer manufacturers and a German CNC shop.

What if I can't make the 13th?

You'll get a 48-hour replay of the teaching. The live teardown and the open questions aren't on it - that's the honest trade for people who turn up. You'll still have all ten guides.

I'm not a numbers person.

Good - this was built for you, not for accountants. Every guide has the calculation done on a worked example and a blank column for your figures. You need last year's P&L and a rough headcount. That's it.

How big does my business need to be?

It's built for NZ trade and manufacturing businesses turning over roughly $1M to $5M with people on the tools. Under that the levers still work, but the dollars are smaller. If you're a sole operator with no staff, this probably isn't for you yet.

I've been burned by coaching before.

Most people in that room have been. It's the single most common thing owners say on the first call. That's exactly why the guarantee is written the way it is, and why the guides arrive before you've watched a single minute - so you can judge the work before the event, not after.

Thursday 13 August · 12:00 noon NZT

The money is already in there.
You're just not keeping it.

Ninety minutes. Four numbers. Two levers. And ten guides in your inbox before you've finished your smoko.

Save My Seat - NZ$347Friday Guarantee · keep the guides either way

5.0 ★ from 141 Google reviews